By Nurfitriyani Barokah
The Indonesian market is a booming opportunity for businesses in the sales industry. The country's economy experienced a 5.9% GDP growth in 2017 and is expected to grow even further in the following year.
The Indonesian market has been growing rapidly, with a forecasted GDP growth of 7% by 2019. This will be primarily due to Indonesia's consumer-driven status and high population growth rate of almost 3%. With this increase in sales, there are many opportunities for companies to engage with the Indonesian market.
The Indonesian Business to Business (B2B) market is mostly dominated by local players. This makes it a difficult market for foreign companies to enter.
The competition is fierce, and the market is not known to welcome foreign brands with open arms. The government has a strict policy on protecting its domestic industry and business owners are not used to embracing change.
Unlike the B2B markets in many other countries, Indonesia’s B2B sales industry has been staying the same for decades now despite rapid economic growth. On top of this, consumers are not accustomed to buying from abroad as most companies have their own distribution channels within the country.
As you know, the world is becoming more connected. Globalization has brought about a new era where you can sell your products to the whole world. Currently buying and selling between countries is very easy to do with the development of technology that is already very sophisticated. One of them is through a website-based platform such as Madeinindonesia.com.
Madeinindonesia.com is an ecommerce website based platform with the goal of selling Indonesian products to overseas markets. The website has a wide range of products, ranging from clothes, furniture, food, cosmetics, agricultural products, spices and more. With the help of Madeinindonesia.com, every business can sell its products to potential customers in Indonesia or abroad.
Madeinindonesia.com is able to reach people at scale by making access to Indonesian products available internationally. This is a way for Indonesia not just to sell a product, but increase B2B sales in Indonesia and a way to become a global market player.